May 20, 2017

One Day Workshop on Digital Marketing

PRICING

Rs 1500/Person


OR
Call Us : (+91)-9674917877
033-69420277

Date:18th of June 2017

Start Time:11 AM

Duration:5 Hours

Venue:SA-33, Salt Lake Sector II, Kolkata - 700091

Synopsis:
Where consumers are spending 80% of there time over the internet, it is highly important for business to be available online. 90% of the business who are available on the first page of search engine gets the maximum business. In this workshop you will get to know about Search Engine Optimization (SEO), Search Engine Marketing (SEM) - PPC & PPM, Social Media Optimization (Facebook promotion).

Workshop Topics:
Topics to be Covered:
1. Digital Marketing overview
2. Search Engine Optimization
 - (SEO - On-page optimization, Off-page optimization)
 - Use of Keyword Planner
 - Meta Data
 - Title Tag
 - SEO friendly URL designee
 - Business Listing of your Company
 - Blogs in quora
 - Social Bookmarking
3. Google Add-words (PPC &PPM )
4. Social Media Optimization ( Facebook add creation & Organic reach optimization )
5. Email Marketing ( MailChimp Platform, Email Design )
6. Content writing skill as per business requirement   

After attending the workshop the participants would be able to learn:

- How digital marketing can help your business
- How to create the right digital marketing strategy
- Step by step digital marketing implementation - tools available, techniques used and best practices
- What to expect from digital marketing agencies and how to interact with them
- How to reach out to target mass and keep them engaged
- How to build a career in digital marketing

Who can attend the Workshop:
1. Business owners
2. BBA Graduates
3. MBA & PGPM Graduates
4. Marketing Professionals

Speakers Profile:
Mr. Abhishek Mitra is the CEO & Co-Founder at Indian Cyber Security Solutions. He is a Diploma holder in Digital Marketing, Masters in Business Administration and Post Graduate Program in Management. With 5 years of digital marketing experience and managing clients like KFC India, TITAN India and many e-commerce websites.

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